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Hi Reader, ☕ What am I most proud of achieving so far this year? 🎙️The Hidden Cost of Being Too Helpful Have you ever said yes to "just one more thing" and instantly regretted it? This week's podcast episode is all about the hidden cost of being too helpful and why so many VAs unintentionally create scope creep without even realising it. 📅 Chelmsford Meet Up: Friday, 10th July We’re hosting our next VA Meet Up at Costa Coffee on the Riverside Retail Park, Chelmsford on Friday, 10th July from 11.00 – 13.00. ☕ Espresso Shot: Spot gaps in a client’s content plan with AI This will quickly help you spot blind spots and missed opportunities without manually reviewing weeks of scheduled content. · Topics that are missing or under-represented · Content formats being underused · Seasonal or trending opportunities being missed · Questions the audience is likely asking that are not being answered · Gaps in the buyer journey or customer education · Repetitive themes or content fatigue risks Then suggest: · 10 new content ideas · 3 quick-win content series · 5 low-effort posts the team could create quickly · Any opportunities to repurpose existing content into different formats Present the results in a clear, practical format for a Virtual Assistant managing content planning.” Have a great week! |
Leading the next chapter of The VA Handbook - supporting VAs to build professional, sustainable businesses. Bringing my experience of running a multi-award-winning VA agency and building a team to help VAs not just get started, but grow with structure, confidence and long-term success.
Hi Reader,Remember that exciting project I’ve been teasing for the past few weeks?Well… I can FINALLY tell you what it is. 🥳This September, I’m launching All Stars - a brand new community for established VAs who want to grow their businesses, make things happen and have access to some incredible people around them while they do it.And honestly, it’s something I wish I’d had when I was growing my own business.One of the things I’ve realised over the past eight years is that running a business...
Hi Reader,Have you ever read a book that just hits you right when you need it? Like it was written just for you? Well, for me, that book was She Means Business by Carrie Green, founder of the Female Entrepreneur Association. There were so many golden nuggets in this book, but I thought I'd share three of the lessons that truly transformed my mindset and, in turn, my business. 1. The power of belief Carrie talks a lot about believing in yourself first, even when the results aren't there yet....
Hello Reader,Would you be offended if someone described your business as boring?I think a few years ago I probably would have been.But eight years into running my business, I've started to think that a little bit of boring might actually be something to aim for. Predictable income. Reliable systems. Consistent marketing. Clients who know exactly what to expect. A team who understands how things work. It might not make for the most exciting Instagram post, but it does make for a business that...